Privacy Policy
Last Updated: January 2026
Truly Indian ("we," "us," "our," or "Company") operates the trulyindian.co.uk website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features, applications, and services (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, phone number, and other contact details you voluntarily provide when registering or contacting us.
- Technical Information: Your IP address, browser type, operating system, device type, and pages visited.
- Cookies: Small data files stored on your device to enhance user experience and track Site usage.
- Usage Data: Information about how you interact with the Site, including time spent on pages, links clicked, and referral sources.
- Affiliate Tracking Data: Information used to attribute casino signups and activity to affiliate partners.
How We Use Information
We use collected information for the following purposes:
- To analyze Site traffic and user behaviour (analytics)
- To track affiliate commissions and performance
- To improve Site functionality, content, and user experience
- To send promotional emails and notifications (with your consent)
- To comply with legal and regulatory obligations
- To detect and prevent fraud or abuse
- To respond to your inquiries and customer service requests
Cookie Policy
Our Site uses cookies to enhance your experience. Types of cookies include:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Track user behaviour to improve Site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor casino referrals and affiliate activity.
- Marketing Cookies: Used for targeted advertising and promotional purposes.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking cookies may affect Site functionality. For more information, visit www.allaboutcookies.org.
Third-Party Links
Our Site contains links to third-party websites, including online casinos and affiliate partners such as Fat Pirate Casino. We are not responsible for the privacy practices, content, or policies of linked websites. We encourage you to review the privacy policies of any third-party site before providing personal information. Your use of third-party sites is governed by their respective terms and privacy policies, not ours.
Your Rights
Under UK and EU data protection laws (UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure (the "right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent at any time
To exercise these rights, contact us at [email protected] with your request and relevant details.
If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this Privacy Policy or as required by law. Typically, we retain:
- Account and contact information: For the duration of your engagement with us, plus 3 years
- Analytics and usage data: Up to 24 months
- Affiliate tracking data: For commission settlement plus 7 years (legal compliance)
- Cookie data: In accordance with cookie consent expiration
You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: [email protected]
We will respond to your inquiry within 30 days or as required by applicable law.